Multiplatform Storytelling 101

How do you tell a story that hooks your audience no matter the platform? What are the best practices for translating your content from TV to social media to mobile and beyond? Spectrum News journalists are experts in multiplatform storytelling, tailoring content everyday for websites, podcasts, a state-of-the-art mobile app, and television. This archived session from ONA22 discusses their successes and challenges and how you can apply best practices to your newsroom.